Thursday, March 1, 2012

Advertisement Project

Advertisement Project

Advertising industry spends billions of dollars a year with many images of “Beauty “in a system that recreates itself and unobtainable. Behind the make-up, fame, status and smile beauty ideals has become living dolls this has become a catalyst to channel inner Barbie’s.  This has affected thoughts, emotions and behavior in individuals across the world by impacting self-esteem and self-confidence of women today. Maybelline slogan “Maybe she’s born with it” but the question remain was it Photoshopped? tidal waves of criticism has become prevalent in society women are dis-empowering themselves strive to fit the description of beauty that society has set for us. 

A famous show girl, actress, icon, blue print of models was Norma Jeane Baker aka Marilyn Monroe. I chose this photo of her because she was the Jezebel (sex symbols, manipulative) of her time; she was primed by media, but was bleeding inside which led to her demise. All people saw was her breasts, her lips and her legs and not the scars inside of her. In the photo she’s putting on makeup, looking very confident, self-assured and composed; this is what society sees as beautiful. It didn’t matter that she was suffering with self-confidence and covering her inner pain. Beauty ideals have to do a lot with the “fit in factor “with many myths altering the facts with a great deal of social influences.
Yet” beauty has always been personal “our perceptions are different consequently society has social influence which are caused by real and imagined pressures. We buy the right clothes and cosmetic products. Many people work out obsessively, and others even develop eating disorders. Becoming obsessive in molding themselves into the outlines of fragment of beauty attraction.  Society has created a self-formula that has derails individual giving young girls an open concept of self. In the photo she looks as if she is confident but inside she was tormented, driven witless, but seen as fantastic, beautiful, and healthy, therefore you’re inside matter the most.


Original Photo of Marilyn Monroe

 

 
"If you're going to be two-faced at least make one of them pretty.”― Marilyn Monroe



Work Citied

Kirk, Gwyn, and Margo Okazawa-Rey. Women’s Lives Multicultural Perspectives. New York: McGraw-Hill, 2010.



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